Planning & Systemizing

Outsourcing Makes Business Startup a Piece of Cake

Making the best out of a not so pleasant situation has always been my specialty. Now that the economy has taken a shift, I see more people taken on a similar approach. The limited supply of jobs is forcing people to think outside the box and take more risks. The decline of employment has created a rise in new small business startups. Entrepreneurs are finding creative ways to start and run their companies. One of the most popular methods seems to be outsourcing and the use of freelance workers. Outsourcing is a great way to save money and utilize the expertise of an experienced professional.

Outsourcing is simply contracting work out or obtaining products from an outside supplier. Entrepreneurs are cutting their startup costs in half by outsourcing. It eliminates having to hire employees, learn new skill sets and stock products. Often times new business owners are unaware of the expenses that come along with having employees. Those expenses include but are not limited to employee taxes, holiday pay, 401k plans, insurance, sick pay and office equipment. When services are outsourced, the business owner no longer has to deal with these costs. The outsourcing company or freelancer provides their own equipment and are responsible for their own expenses.

Services that are outsourced can include website design, online marketing, administrative support, sales, bookkeeping and customer care support. The new business owner can literally start their company by relying on the expertise of their contractor. Imagine how much money and time can be saved if you outsource to a company that specializes in new business startup. No more research or spending money on things you are not certain about. It will also allow you to launch your grand opening sooner than if you did everything on your own.

Outsourcing is also great for established businesses. Many solo entrepreneurs, or one person ran companies, outsource their backend work. They bring in support for administrative and customer support tasks. This support makes it easier for the business owner to work on creating new products or services and bringing in new business.

Think about how much time is wasted every day by entrepreneurs trying to be a do-it-yourselfer. Hours on end can be consumed performing tasks like data entry, mailing letters, doing online research, managing social media profiles, etc. Outsourcing today is a no brainer for the small business owner trying to compete on a larger scale.


Apex Virtual Solutions ( is global, online business support firm based in Atlanta, Georgia. We help client find alternative marketing and administrative solutions. Our company serves a wide range of individuals, entrepreneurs, corporations, partnerships, non-profit organizations and more. We are experts in the day-to-day operations necessary to take a business to the next level.

Three Terrific Tips For 2011

So, 2010 is winding down and you may be asking yourself, “Did I accomplish everything I set out to do this year?”  Or maybe you’re asking yourself, “What can I do to make 2011 better than 2010?”  These are questions that many people will be asking as they gear up for the New Year.

If you didn’t reach every goal you set out this year, let’s look at 2011 as a fresh start.  It’s time to shake off all the negativity that surrounded 2010. There’s no point in beating yourself up over it. You learn from the mistakes made and you keep moving forward. Here are 3 tips that will help you make 2011 a better year!

Tip # 1: Approach the New Year with a positive attitude.

Attitude is everything.  Believe in yourself and your abilities. You know what you’re capable of doing better than anyone else.  Keeping a positive attitude is something that should be worked on frequently.  Stay in the company of positive people and read information that is uplifting and encouraging.  Remember the all too familiar quote by Zig Ziglar,

“Your attitude, not your aptitude, determines your altitude.”

Tip # 2: Stay focused

When situations become challenging, it’s easy to lose focus and revert back to old ways.  Even though you may have only one big goal in mind, it may be easier to break it up into mini goals. Setting mini goals are a great way to chart your progress and stay positive. A lot of times people only set huge goals and because they don’t see changes quickly enough, they get discouraged and sometimes even give up. More times than not big goals require a lot of little steps; so take it one step at a time. Write out a daily schedule and/or keep a check list.  A schedule or checklist will keep you on task and help you stay focused on your goal.

Tip # 3: Avoid dream snatchers

What’s a dream snatcher? A dream snatcher is someone that has a sole purpose of bashing every idea you have that seems to be out of the norm.  Your goals and dreams aren’t always for everyone to hear because not everyone will understand. When others hear you say that you’re trying to do something new, such as start a business or move to a new city, they see it as an opportunity to give you their opinion.  Sometimes their input is good and not so much at other times.  A lot of times hearing negative feedback from people that you care about can make you question your decision. So be careful not to let someone else snatch your dreams of doing whatever you’ve set out to do.

Along with the tips above, make sure you have a good support team.  No matter how driven you are, we all at some point or another could use a little positive reinforcement.